Louisville High School

"Louisville Girls" Ad Campaign and Street Banners

As potential students become more involved in selecting the school they will attend, Louisville High School needed a fresh marketing strategy that would appeal to both adults and teens. The result was a campaign that stated confidently the advantages of being a "Louisville Girl." We produced an ad campaign, street banners, a 6 minute video, and a style guide for the school to reference when producing in-house marketing materials.